Versace Eyewear Spring-Summer 2022 | Campaign Film | Versace

New video from Versace

Emily Ratajkowski and Maluma are the stars of the Versace Spring-Summer 2022 eyewear campaign. Captured in a series of images by the photographic duo Mert Alas and Marcus Piggott, Ratajkowski and Maluma fully embody the dynamism and stardom of new season shades and optical styles which reinterpret Versace’s iconic Medusa Biggie style. Compositions are bold and powerful, in-keeping with the two stars themselves, the new season style, and Versace’s culture of enduring photographic imagery. First popularized by Biggie Smalls (alias of Christopher Wallace, otherwise known as the Notorious B.I.G.) in the mid-1990s, Medusa Biggie sunglasses fully live-up to their iconic status, as the golden hardware is reinterpreted across a range of contemporary frames. Acetate in bright neon or crisp white sits within the exciting, confident world of the main Versace Spring-Summer 2022 collection and runway show. The hardware showcases its versatility as it is worked into intricate optical styles and new oversized silhouettes. The campaign and new season collection are now at Versace.com: https://e-versace.com/eyewear_ss22
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Versace Watches Spring-Summer 2022 | Campaign Film | Versace

New video from Versace

The Versace Spring-Summer 2022 watch campaign looks back to mythology and propels its classical iconography forward, with a series of neo-futuristic images inspired by the latest high-precision watch styles. Placed atop columns and plinths, the new season watches are elevated to the timeless allure of antiquity, whilst remaining undeniably contemporary in the sleek and sensual campaign imagery. The futurism of the trend-focused Icon Active watches is enhanced within the mythological context, as the plays of transparency and color, material and camouflage pattern, are brought into focus. La Medusa styles in fresh spring colors feature a 3D Medusa head floating above the dial, and the men’s V-Palazzo pops with a colorful Greca motif across the strap in a reinterpretation of the Versace signature. The strong Greca Dome and Hellenyium Chrono take typically masculine shapes and empower them further with Versace iconography, while the V-Tribute is equal parts delicate and impactful with its clear brand flourishes. The campaign and new season collection are now at Versace.com: https://e-versace.com/watches_ss22
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Versace Spring-Summer 2022 | Collection Film | Versace

New video from Versace

Bella, Gigi, Versace, Bella and Gigi Hadid showcase the Versace Spring-Summer 2022 collection and the latest additions to the La Medusa bag line—the La Medusa mini bag and bucket bag. Watch the film starring the supermodel sisters, Emily Ratajkowski, and others from the Versace family, and discover the new season now at Versace.com: https://e-versace.com/ss22_adv_campaign_women
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